Your Strategic Sales

& Marketing Officer™

Streamline Your Business with Strategic Guidance of YSSMO

As Your Strategic Sales & Marketing Officer™ We help businesses like yours reach their full potential through tailored sales and marketing solutions. With over 20 years of sales and marketing experience and expertise in consultancy services, we'll work closely with you to develop and implement effective strategies that drive growth, increase revenue, and enhance your brand's visibility.

Let’s get to know one another…

Whitney Toates is a certified marketing director with over a decade of experience, specializing in analytics and the strategic alignment of sales and marketing teams. As the founder of YSSMO, Your Strategic Sales & Marketing Officer™, she excels at bridging gaps between departments to drive business growth through data-driven insights and tailored marketing solutions.

Whitney's approach focuses on collaboration and innovation, ensuring businesses optimize their operations for success. With a keen eye for analytics and strategic execution, she delivers measurable results that elevate her clients' brands.

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Work with us

Optimize Your Business Potential

YSSMO is created to help you optimize your business potential. Our team provides tailored solutions designed to help you achieve your business goals and drive growth.

Fractional Sales & Marketing Director

As a Fractional Sales and Marketing Officers, YSSMO brings expertise to drive growth and profitability in a flexible, cost-effective manner, adapting the approach to meet the unique needs of each business she works with.

Strategic Planning

The YSSMO team excels in developing comprehensive strategic plans that align with your business goals, ensuring long-term success and sustainable growth.

Team Leadership and Management

With a strong focus on fostering collaboration and enhancing productivity, we lead and manage teams toa chieve peak performance and drive organizational success.

Sales Processes Optimization

By analyzing and refining your sales processes, we help streamline operations, improve efficiency, and increase revenue generation.

Marketing Campaigns

We create and implement effective marketing campaigns that resonate with your target audience, boost brand awareness, and drive customer engagement.

Market Analysis

Utilizing in-depth market analysis, we provide valuable insights and data-driven strategies to help your business stay ahead of the competition and capitalize on market opportunities.

Budget Management

We ensure optimal allocation and utilization of resources through meticulous budget management, maximizing ROl and minimizing unnecessary expenditures.

Performance Measurement

With a focus on continuous improvement, we implement performance measurement systems to track progress, evaluate success, and identify areas for enhancement.Customer Relationship.

Customer Relationship Management (CRM)

YSSMO leverages CRM systems to improve customer interactions, enhance satisfaction, and build lasting relationships, ultimately driving customer loyalty and business growth.

Event Planning & Travel

We orchestrates seamless and memorable events and travel, from corporate gatherings to product launches, ensuring every detail is meticulously planned and executed to achieve your event objectives.